We are delighted to host you for an exclusive Beyond Electric journey through Kakheti. Over three days, you will discover Toyota’s latest battery-electric SUVs through a product presentation, dynamic driving activities, content creation and shared experiences inspired by the landscapes and hospitality of the region.

Before exploring the event, please follow the guidelines below so that your coverage can be captured and amplified across our official channels.

Beyond Electric in Kakheti

The new Toyota bZ4X brings together Toyota’s long-standing heritage of Quality, Durability and Reliability with a new generation of driving experiences. Kakheti reflects a similar harmony between past and present, where centuries of tradition naturally coexist with a modern and sophisticated hospitality experience.

Its scenic roads, diverse landscapes and high-quality destinations create an ideal setting to experience the bZ4X throughout the journey, while Kakheti’s vineyards, culture and warm hospitality give every stop its own character.

It is this balance of heritage and modernity that makes Kakheti a natural setting for the bZ4X: a place to drive, discover and create new memories while staying connected to traditions that have stood the test of time.

Here, heritage meets a new way forward. And that makes Kakheti the perfect place to go Beyond with Toyota.

Media Materials

A dedicated SharePoint folder will provide access to event photos, videos, press materials and vehicle specifications. The link will be shared by the organizers.

Emergency Contacts